With the ever growing popularity of the travel and tourism lifestyle, so has the impact on economies, the environment, and local communities. Destination management organizations (DMO) around the world are starting to shift to ensure that sustainability is at the forefront of their approach to guiding tourism policy, while protecting the well-being of local communities. […]
Social media is the most widely accessible form of marketing with close to 4 billion users across the world as of 2019. Social platforms allow businesses to connect with and engage customers and drive sales. It can be used as a tool to help you tailor your marketing efforts, and precisely target the users you […]