PROJECT OBJECTIVES
Flip through the pages of YSL Beauty’s interactive booklet to get a full volume experience. Inspired by vinyl records, the booklet comes complete with scannable QR Codes linked to specially curated Spotify playlists. Experience the game-changing Lash Clash mascara and AMP UP THE VOLUME.

This PR campaign was developed by Langton PR.




“The team is very professional, we had a great experience working with them… The timeline that we were working with was very tight for the project, but the team managed to prioritize our ask. They were very organized, super creative and final outcome of the booklet and graphic design assets looked amazing! Would highly recommend working with them.

They… took time to understand exactly what we wanted and over delivered!

10/10 recommend”

– Langton PR